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Management Team

SMATRICS management at a glance

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Hauke Hinrichs

Dipl.-Wirt.-Ing. Hauke Hinrichs

Chief Executive Officer (CEO)

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E-mobility is the combination of energy, services and data. Through consistent in-house developments, we master complex challenges such as calibration law, software integration and innovative load and energy management. This makes SMATRICS the universal leader of e-mobility technology.

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Markus Medek

Mag. Markus Medek

Chief Finance Officer (CFO / Prok.)

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E-mobility opens up completely new economic opportunities for various companies. On the one hand, the savings potential of e-vehicles is enormous. On the other hand, charging enables additional value creation. Each charging station is not just a service for customers, but a real source of income.

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Ronald Lausch

Mag. Ronald Lausch, MBA

Chief Sales & Marketing Officer (CSO / CMO / Prok.)

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The complexity of charging solutions makes some companies hesitate. As full-service provider, SMATRICS offers the security of being perfectly looked after in absolutely every respect. We stand at your side - from planning and hardware selection, to installation and commissioning, to operation and billing services.

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Sita Meek

Sita Meek, MBA

Head of Product (maternity leave)

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E-mobilists no longer need to be experts. On the rapid path of growth to the mass market, we support our B2B & B2C customers with user-friendly and scalable products. We ensure that charging stations, software and services interact perfectly.

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Balázs Brauner

Balázs Brauner

Head of Operations

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My team enables customers to have smooth charging experiences and actively contributes to the sustainable development of our product and service portfolio by digitizing processes and expanding knowledge constantly - so that driving electrically will continue to be an experience in the future.

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Hauke Hinrichs

Dipl.-Wirt.-Ing. Hauke Hinrichs

Head of IT & Development (Interim)

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Our IT solutions are based on specific practical requirements. The focus is always on new ideas, new approaches and thus more intelligent answers - combined with state-of-the-art technology. In this way, we develop in a fast and agile way, offering tailor-made & future-proof solutions.

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Barbara Schmidt

Mag. Barbara Schmidt

Head of People & Culture

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Continuous growth and a dynamic environment characterize our corporate culture. We integrate new talents through digital onboarding, personal mentoring and regular feedback. For SMATRICS as a learning organization, the further development of employees is a prerequisite for sustainable success.

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Gernot Schimmel

Dipl.-Ing. Gernot Schimmel

Head of Fulfillment

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Electromobility has been fascinating me for over ten years already and with SMATRICS this amazing technology can be very easy! As competent partners, my team and I take over the entire planning and construction of charging infrastructure, as well as the integration into your billing and reporting processes.

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